Ethical SEO: How to Optimize Your Website While Avoiding Black-Hat Tactics
Build a Trustworthy Website with Ethical SEO! If your website’s ranking suddenly drops after a quick rise, Google might be penalizing it for using risky black SEО tactics. After all, top-ranking websites have “earned” their place through proper SEO. Learn how to recover from black-hat tactics and implement ethical SEO strategies for long-term success. Well, […]
Unravelling the Customer Journey: Harnessing the Power of Attribution Models
In today’s interconnected digital world, businesses strive to understand their customer journey – an intricate path, woven with numerous touchpoints, leading to a purchase decision. This understanding is pivotal to optimize marketing strategies, enhance customer experience, and drive business growth. The solution? Enter attribution models – powerful analytical tools that decode the customer journey. Let’s […]
Accelerating Growth: How to Use Analytics to Reach and Empower Women Audiences
Women in Marketing Campaigns If you are attempting to accelerate growth within your marketing campaigns, it is essential to target specific audiences, one of which is women. Women drive up to 80 percent of consumer purchasing decisions, making them a primary audience that a marketing team should aim to appeal towards. Marketing campaigns often are […]
From Traffic Woes to SEO Wins: Ojas Physiotherapy’s Success Story with SalesEra
Imagine being able to double your customer base and significantly grow your website traffic within six months. That is exactly what Ojas Physiotherapy & Rehab did, with the art of SalesEra. Powered by the best SEO service providers in India, using local targeting, and reputation management, Ojas overcame challenges in its way to unlock its […]
Accelerate Action in Marketing: How to Champion Women-Led Businesses & Campaigns
Introduction International Women’s Day is more than a celebration, it’s a movement to make this world an equal place. In the digital marketing industry, where creativity and innovation are the foundations of success, empowering women is not only a social necessity but also a business necessity. A McKinsey & Company report found that companies with […]
High-Lead Generation Through Various Channels: Unlocking the Secrets to Success
Ever wonder how chasing B2B leads can make you a paranormal investigator? The leads act like ghosts: for a moment they are interested, the next—poof! Disappearing into thin air. If you have been there well, don’t worry! You are not sailing in this boat alone. According to a recent study conducted by Sopro, 32% of […]
AI-Driven Logo Design for F&B APAC Project by SalesEra
The client, an emerging F&B brand in the APAC region, aimed to redefine its identity with a fresh and modern logo. With rapid growth in the food and beverage sector, the brand sought a logo that reflected its innovative approach, regional heritage, and commitment to quality. To achieve this, they partnered with SalesEra for an […]
Healthcare EMEA Project – Digital Marketing (SMM & PPC)
The client is a prominent healthcare organization operating across the EMEA (Europe, Middle East, and Africa) region, offering innovative medical solutions, healthcare equipment, and patient care services. The primary objective was to increase brand visibility, generate high-quality leads, and enhance customer engagement using Social Media Marketing (SMM) and Pay-Per-Click (PPC) campaigns. Project Goals: Challenges Faced: […]
Boosting Healthcare Brand Visibility in APAC through Digital Marketing – SMM & PPC
The client, a prominent healthcare provider in the APAC region, specializes in delivering high-quality medical services, advanced healthcare solutions, and wellness programs. Despite their exceptional services, they faced challenges in establishing a strong online presence and attracting their target audience. Challenges: Goals: Strategy & Execution: Results: Conclusion: By leveraging the power of Social Media Marketing […]
E-commerce EMEA Project – PPC Campaign for SalesEra
SalesEra is a leading e-commerce platform catering to businesses and consumers across the EMEA (Europe, Middle East, and Africa) region. The platform offers a diverse range of products, including electronics, apparel, and home essentials. SalesEra aimed to enhance its digital presence and boost conversions through a focused PPC (Pay-Per-Click) campaign targeting its primary audience. Objective: […]
